How to Track Your Search Engine Optimization Success
Some view search engine optimization as art but to me SEO is most likely a science, an everlasting test-and-measure game with us, webmasters, caught in the middle. So in this article, I will talk elaborate on to monitor your SEO projects and get pure gold out of plain and boring search engine optimization numbers.
1. Get statistics, and plenty of it
In search engine optimization science, success is directly proportional to the amount of stats you get your hands on - the more data, the merrier. And you need special seo report tool to mine that data for you.
I mean yes, hypothetically speaking, 1 may check backlinks in 324 SEs and one could find Alexa rank and Google PR for 4,000 retrieved linking in pages… but you could also go nuts in the process.
So finish is this: no need to kill yourself - there are software to gather search engine optimization data for you and even help you understand that information.
2. Make SEO stats speak
“It’s not about digits, it’s not about tools - it’s about questions you ask,” one SEO manager famously said, and it is so true in SEO!
Even when you have thousands of SEO metrics on your laptop screen, it can be quite hard, even daunting, to see the whole picture and ask the right questions.
… Just imagine missing a life-time SEO opportunity in the sea of numbers and hating yourself…
In case you may wonder, this is not a call to hire an search engine optimization professional and deplete your savings on his services. Neither is it a pitch to promote some site selling seo ranking reports for a gazillion dollars.
All it takes is finding SEO applications making the numbers speak by:
- comparing data collected at different time frames,
- contrasting between best and worst search metrics and
- benchmarking your search engine optimization progress with top-ranked competitor sites in your niche.
Some SEO products go even further – they will compile trend tracking graphs and most essential search metrics into nice, and free, search engine optimization reports.
3. Capitalize on website SEO reports
For a terminally busy webmaster, SEO software generated reports are a real time-saver.
- they summarize search engine optimization stats for your specific site in a few seconds
- they tell you “what’s going on” in just one glance
- SEO consultants charge big bucks to run them, and you get them all for free.
I always wanted a clear picture of where I am and where I should go with my SEO. I am sure you do too. So find yourself SEO applications telling you all of this and more, or try the one I use for free.
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